Cutting-Edge Solutions helps businesses on both distribution and retail levels become better marketers. Our software system, The Generator, can create catalogs, mailing pieces, product emails specials, postcards, dealer websites, business to business websites, banner ads and price lists instantly and easier than any other system. We have a proven track record of success working with the industry's largest distributors and retailers ranging in all sizes.

Cutting-Edge Invited to Speak at NAMM:
NAMM invites Pro-Active's Bill Walzak and David Hall to give seminar at the Summer NAMM Show held in June 2008.
Bill and David were invited to address NAMM-U attendees and discuss ideas and concepts for what makes a great website.
The highly-attended session offered insights regarding the advantages of turnkey websites and better ways to use their website to improve marketing to consumers.
Hanser Music Group signs deal with Cutting-Edge Solutions:
Hanser Music Group, the nations second largest Musical Instrument distributor, signs deal with Cutting-Edge Solutions to market software.
The new venture, labeled HHI://Compete, combines the world-class b2b eCommerce website solution from

Cutting-Edge, with products and brands of Hanser Music Group.
With industry dominating names such as B.C. Rich, Kustom, Aria and more, HHI://Compete customers can offer their customers some of the most respected names within the music industry
Bill & David speak in the NAMM PlayBack Magazine:
Page 20
Charles Dumont & Son signs deal with Cutting-Edge Solutions:
We are pleased to announce the signing of an agreement with New Jersey-based Charles Dumont & Son, Inc. creating a new venture labeled The Dumont Print Music eNetwork.
This innovative program combines the world class B2B eCommerce website solution from Cutting-Edge with products and brands distributed by Charles Dumont & Son, Inc. With industry dominating products from Hal Leonard Corporation, Alfred Publishing, Music Sales, FJH, Kjos and dozens more print music publishers, The Ultimate Print Music eNetwork will provide dealers with over 200,000 of the best print music and instructional DVD products available from one source.
The Generator System allows Dumont to push their product data to the network dealer websites. Dealers who sign up on this program will never have to perform any maintenance on these items or images. It’s all handled from the Dumont
system. Dealers will appreciate the advanced features of their new B2B website and the convenience the drop-shipping option provides. Dealers have the choice to fill the order from their store stock or send it on to Dumont’s system with one click! Dealers can easily add their own products and informational pages with no programming skills required.
MusicOneSelect signs deal with Cutting-Edge Solutions:
We are pleased to announce the signing of an agreement with Canadian-based print music distributor MusicOneSelect.
This innovative program combines the world class B2B eCommerce website solution from Cutting-Edge with products and brands distributed by MusicOneSelect. With industry dominating products from Hal Leonard Corporation, Alfred Publishing, Frederick Harris, Music Sales, FJH, Kjos and dozens more print music publishers, MusicOneSelect will provide dealers with over 200,000 of the best print music and instructional DVD products available from one source.
The Generator System allows MusicOneSelect to actively and easily promote new product information and special promotions to their growing network of dealer websites. Dealers who sign up on this program will never have to perform any maintenance on these items or images. It’s all handled from the MusicOneSelect
system. Dealers will appreciate the advanced features of their new B2B website and the convenience the drop-shipping option provides. Dealers have the choice to fill the order from their store stock or send it on to MusicOneSelect's system with one click! Dealers can easily add their own products and informational pages with no programming skills required.
M&M Merchandisers signs deal with Cutting-Edge Solutions:
M & M Wholesale, one of the nations largest Musical Instrument and Consumer Electronics distributors, signs deal with Cutting-Edge Solutions to market software. The new venture, labeled M & M Direct Access, combines the world-class B2B eCommerce website solution from Cutting-Edge, with products and brands of M & M Wholesale.
With industry dominating names such as Washburn, Pyle Pro, E.M. Winston, JVC, Alpine and many more, M & M Direct Access dealers can offer their customers some of the most respected names within the music and comsumer products industries.
Pro-Active Software Wins
“Best in Show - Company to
Watch”
Award at 2008 NAMM Show
Pro-Active Software sets the new
standard for website creation, management and order
fulfillment allowing music dealers to effectively compete on the
Internet
Feb. 06, 2008 — Arlington
Heights, IL. — Pro-Active Software Website Solution won a
“Best in Show - Company to Watch” Award at the winter NAMM
(National Association of Music Merchants) Show 2008, the largest
music products trade show in the United States. Pro-Active
Software was chosen as one of the "hottest" companies because of
its full-featured, turnkey website solution and the highly
effective suite of sales and marketing tools included within the
websites built for music retailers.
A music store owner herself, Liane Rockley, of Rockley Music
selected Pro-Active Software because she was impressed with the
feature-packed program and how it can effectively help music
dealers even the playing field on the Internet. She said, "As a
store owner and advisor to the music industry, I have the
privilege to be on the panel that selects the products and
companies for the 'Best in Show' honors that happens at every
NAMM Trade Show. During my recent search for 5 of my favorite
exciting new products and companies unveiled at the 2008 Winter
NAMM Show, I discovered Pro-Active Software and was extremely
impressed with the bang for the buck this company provides music
retailers.
She also commented on the built in
Affiliate Program Manager that allows dealers to offer discounts
to a wide range of groups. Liane said “for example, the
Affiliate Program has the ability to allow the dealer to provide
a discount to a local school music program and let the director
stay in the loop by logging in to see what students have bought
from the website. If a dealer provides a percentage of the sales
to the school’s music program, the directors can even see how
much is in the account. What a great marketing tool and positive
program for the community! ”
Liane went on to say that “Pro-Active Software and their parent
company, Mechanical Music have over 25 years experience in the
music industry and understands what makes dealers successful.
The websites they create for dealers are attractive, easy to
manage, come pre-loaded with over 100,000 vendor drop-shippable products, and allow you to easily
upload your own products. They even include a suite of powerful
marketing tools to better help you integrate your brick and
mortar business with your website.”
About Pro-Active
Software
Pro-Active Software is a subsidiary of Mechanical Music
Corporation and draws from over 25 years of servicing
distributors and dealers within the music industry. In 1997, the
company developed the architecture for the technology that was
to become the foundation of the Pro-Active Website Solution.
Focused on helping music businesses become better marketers,
this new software can create catalogs, mailing pieces, product
emails specials, postcards, dealer websites, business to
business websites, banner ads and price lists instantly and
easier than any other system. Today, the company works with the
industry's largest distributors and music retailers ranging in
all sizes. The Pro-Active Software Website Solution is fast
becoming the most sought after Internet program by the music
industry.
Karaoke Solutions signs deal with Cutting-Edge Solutions:
Karaoke Solutions, one of the nations largest Karaoke Supply Distributors, signs deal with Cutting-Edge Solutions to market software.